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Motorcycle Safety Foundation to Unveil Groundbreaking Research Results at 2013 International Safety Conference in Florida
New ifz/MSF Safety Conference Pairs with Inaugural AIMExpo

IRVINE, Calif., Oct. 1, 2012 – In its continuing effort to support and develop the global motorcycling safety community, the Motorcycle Safety Foundation will release preliminary results from its unprecedented MSF 100 Motorcyclists Naturalistic Study at the upcoming U.S.-based ifz/MSF International Motorcycle Safety Conference. Per the MSF Board of Trustees, the conference will be held in conjunction with the inaugural American International Motorcycle Expo, scheduled for Oct. 16 – 20, 2013, in Orlando, Fla.

Complementing five days of events at the AIMExpo, the ifz/MSF conference is expected to draw hundreds of attendees from multiple continents. It will have a decidedly scientific focus, with heavy emphasis on the successful delivery of safety education and training toward improved student outcomes. Not only will results from the MSF 100 Motorcyclists Naturalistic Study be shared, other presentations will include peer-reviewed papers on topics such as vehicles, motorcycles, human behavior and more.

We are very excited about hosting an international safety conference on U.S. soil," said MSF Vice President Robert Gladden. "We are also thrilled to be holding it in conjunction with the new AIMExpo; the two events are mutually beneficial, and the Expo adds a consumer-oriented dynamic. Between the two, we hope to better serve the riding community by creating a gathering of experts in the motorcycle safety field. We expect a range of attendees that includes federal and state policy makers, RiderCourse<sup>SM</sup> administers and sponsors, MSF-certified RiderCoaches and RiderCoach Trainers, and more. As always, it is MSF's goal to create riders of good riding character who make wise choices in risk management and become advocates of life-long learning."

Echoing the comments made by Gladden, Marketplace Events Trade Show Division President Mike Webster said he was thrilled to host the MSF Safety Conference at AIMExpo. "From its very inception, AIMExpo has been designed to energize the motorcycle industry in the United States," said Webster. "Bringing together hundreds of individuals all focused on improving motorcycle safety is certainly part of that vision and we're glad the MSF Board of Trustees chose our event for this prestigious gathering."

Additionally, the MSF conference will offer professional development opportunities for those who administer or sponsor RiderCourses, as well as the chance to work with other user groups to increase the safety of the overall riding environment. Practical training demonstrations of exercises from the MSF's 23 RiderCourses will be offered, as will information on the updated Basic RiderCourse, which now includes an eCourse component. Finally, attendees can get details on how the new Basic RiderCourse is being successfully implemented in participating states.

An official call for papers to be considered for presentation at the 2013 ifz/MSF International Motorcycle Safety Conference will follow shortly.

The Motorcycle Safety Foundation® promotes safety through rider training and education, operator licensing tests and public information programs. The MSF works with the federal government, state agencies, the military and others to offer training for all skill levels so riders can enjoy a lifetime of safe, responsible motorcycling. Standards established by the MSF® have been recognized worldwide since 1973.

The MSF is a not-for-profit organization sponsored by BMW, BRP, Harley-Davidson, Honda, Kawasaki, KTM, Piaggio, Suzuki, Triumph, Victory and Yamaha. For safety information or to enroll in the RiderCourseSM nearest you, visit www.msf-usa.org or call (800) 446-9227.

The ifz (Institute for Motorcycle Safety), located in Essen, Germany, dedicates its work to any improvement of the situation of powered two-wheelers, supports ideas on road traffic safety and puts them into practice, informs about the particularities of motorcycle riding and asks for mutual understanding among all road traffic participants. As a member of the German Verkehrssicherheitsrat (DVR, a German Association working on behalf of Road Traffic Safety) the ifz actively co-operates in the development and realization of road safety programs for motorized two-wheelers, from motor-assisted bicycles to high engine capacity motorcycles. Simultaneously, the ifz supports projects carried out by BASt (Bundesanstalt für Straßenwesen, German Federal Highway Research Institute) on the same topic. In addition to local research, the ifz organizes international motorcycle conferences, in co-operation with the U.S.-based Motorcycle Safety Foundation (MSF), which are attended by scientists from all over the world.

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Call (800) 446-9227 for the RiderCourse nearest you.
About MSF: The Motorcycle Safety Foundation® is the internationally recognized developer of the comprehensive, research-based, Rider Education and Training System (MSF RETS). RETS curricula promotes lifelong-learning for motorcyclists and continuous professional development for certified RiderCoaches and other trainers. MSF also actively participates in government relations, safety research, public awareness campaigns and the provision of technical assistance to state training and licensing programs. The Motorcycle Safety Foundation is a national, not-for-profit organization sponsored by BMW, BRP, Harley-Davidson, Honda, Kawasaki, KTM, Piaggio, Suzuki, Triumph, Victory and Yamaha.

Mission Statement: To make motorcycling safer and more enjoyable by ensuring access to lifelong quality education and training for current and prospective riders, and by advocating a safer riding environment.

Vision: The MSF is an internationally recognized not-for-profit foundation, supported by motorcycle manufacturers, that provides leadership to the motorcycle safety community through its expertise, tools, and partnerships.
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